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Landfall
An SUV pulled onto a mountain road shoulder at dusk with the tailgate open
Sterling logo

Ready when the road isn't

Keep moving.

Sterling makes automotive accessories and roadside safety gear for the day the drive stops going to plan. Cobalt and road black with one note of alert amber, built for what comes next.

Same roads. Stronger people.

  • He packs the boot before he needs to.

    01He packs the boot before he needs to.

  • The road turns before it warns you.

    02The road turns before it warns you.

  • Reflective, rated, ready.

    03Reflective, rated, ready.

  • She pulls over and sets it out.

    04She pulls over and sets it out.

  • Ten minutes, not a tow truck.

    05Ten minutes, not a tow truck.

  • Same roads. Stronger people.

    06Same roads. Stronger people.

What we make

The range

  • Roadside Safety

    Roadside Safety

    The gear you hope stays packed, built for the night you need it.

  • Tire & Power

    Tire & Power

    Pressure back to spec in the layby, not at the next town.

  • In-Car Essentials

    In-Car Essentials

    Order and clean floors, kept where they belong.

The system

Identity

Colour palette

  • Deep cobalt

    #153E7A

  • Reflective silver

    #C7CDD4

  • Road black

    #15171A

  • Alert amber

    #FFB000

Materials

  • Durable fabric
  • Brushed metal
  • Textured rubber
  • Alert amber

Typography

Aa

Engineered condensed sans

Aa

Highly legible transport typography

Condensed because a pack panel is narrow, and legible because the person reading it is often doing so at night on a hard shoulder.

Photography direction

Real people. Real roads.

Real preparation.

Built for what comes next.

  • Macro of the traffic cone's reflective silver band
  • Macro of the tire air compressor's digital gauge face and the moulded buttons
  • Macro of the roadside emergency tool kit's moulded case latch and the woven strap anchored beside it
  • Macro of the car trunk organizer's heavy woven wall meeting its reinforced top binding

Behind the brand

Sterling is designed, sourced, packaged and shipped by Landfall.

  • 01

    Brand & design

    Identity, packaging and art direction built in house, not licensed in.

  • 02

    Sourcing

    Vetted factories, sampled and audited against the spec we wrote.

  • 03

    Program build

    Costed to landed price, with duty, freight and tariff already in the number.

  • 04

    Delivery

    Consolidated, compliant and shipped to your distribution centre.

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Questions

What buyers actually ask.

What is Sterling?
Sterling makes automotive accessories and roadside safety gear for the day the drive stops going to plan. Cobalt and road black with one note of alert amber, built for what comes next.
What does Sterling sell?
Roadside Safety: The gear you hope stays packed, built for the night you need it. Tire & Power: Pressure back to spec in the layby, not at the next town. In-Car Essentials: Order and clean floors, kept where they belong.
How do I get Sterling into a program?
Write to hello@landfallbrands.com with the channel you sell into and the volume you have in mind. Sterling is available to every Landfall program; the quote comes back as a landed cost and a date.

Bring Sterling to your shelves.

Full programs, private label, or a single category. We build to your account and ship to your dock.

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