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Landfall
Two buyers walking a wide, empty store aisle before opening

Industries/Retail

One vendor, a whole aisle.

Buyers do not want twelve suppliers for one category. Landfall builds a full price architecture out of its own brands, from opening price point to the top of the range, costed to landed price and delivered to your distribution centres on the date the plan says.

Who this is for

  • National and regional chains
  • Buying groups and co-operatives
  • Department and specialty stores
  • Value, discount and club channels
Shrink-wrapped pallets staged on a distribution centre loading dock

The hard part

A category is mostly vendor management.

Every additional supplier is another set of terms, another lead time, another artwork approval and another person to chase when the container is late. Meanwhile the planogram has to hold together as one shelf, in one visual language, at three price points.

What we bring to it

Why Landfall fits this channel

  • 01

    A whole range from one supplier

    Good, better and best from one house, so the shelf looks like one planned category.

  • 02

    Our brands, no licence

    The identity, packaging and photography are ours to change. There is no third party to ask and no royalty in the cost.

  • 03

    Delivered to the DC

    Consolidated, compliant, and shipped to your distribution centres against the in-warehouse date the program was built around.

Start to delivery

How a program runs

  1. 01

    Category review

    We look at the shelf you have, the price points it holds, and where the gaps are.

  2. 02

    Range and price architecture

    A proposed assortment built to your margin, with an opening price point that does not undercut the middle of the range.

  3. 03

    Line review samples

    Production-intent samples with the packaging, so what goes in front of the committee is what arrives.

  4. 04

    Program build

    Costed to landed price, with duty, tariff and freight already in the number and a fixed in-warehouse date.

  5. 05

    DC delivery

    Shipped to your distribution centres, tracked the whole way, with the freight model flagging a slip early enough to matter.

Questions

What buyers actually ask.

Who is the Retail Chains & Buying Groups page for?
National and regional chains; Buying groups and co-operatives; Department and specialty stores.
What is hard about Retail Chains & Buying Groups?
A category is mostly vendor management. Every additional supplier is another set of terms, another lead time, another artwork approval and another person to chase when the container is late. Meanwhile the planogram has to hold together as one shelf, in one visual language, at three price points.
How does a Retail Chains & Buying Groups program run with Landfall?
Category review: We look at the shelf you have, the price points it holds, and where the gaps are. Range and price architecture: A proposed assortment built to your margin, with an opening price point that does not undercut the middle of the range. Line review samples: Production-intent samples with the packaging, so what goes in front of the committee is what arrives. Program build: Costed to landed price, with duty, tariff and freight already in the number and a fixed in-warehouse date. DC delivery: Shipped to your distribution centres, tracked the whole way, with the freight model flagging a slip early enough to matter.

Next step

Tell us which category you are reviewing and when.

We will come back with a range, a landed cost and a date you can plan around.

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