Industries/Gaming
A prize is a promise made on the floor.
Gift-with-play, tier gifts, tournament prizes and players club redemption all live or die on one thing: the goods being on property, in quantity, on the promoted date. Landfall builds promotion ranges at fixed price points and delivers to the property or the warehouse.
Who this is for
- Players club and loyalty desks
- Casino marketing and promotions teams
- Tribal gaming operators
- Resort retail and gift shops
The hard part
The date is advertised before the goods exist.
A promotion is printed, mailed and put on the floor weeks ahead. By the time anyone knows the container is late, the calendar cannot move. And the item has to look worth playing for when it is standing on a podium under a spotlight, not just when it is on a spec sheet.
What we bring to it
Why Landfall fits this channel
01
Built to a price point
Tier gifts are a budget per player before they are a product. We build the range to the number and show you what each tier buys.
02
Looks like a prize
Retail-grade packaging and photography, because the promotion is sold on the image months before the item is handed over.
03
Built around the date
Production booked backwards from the promotion calendar with the buffer sized to the freight, and delivered to the property or to your warehouse.
Start to delivery
How a program runs
01
Promotion calendar
Your dates, your tiers and the budget per player at each one.
02
Range to the number
What each price point actually buys, shown side by side rather than described.
03
Samples for the floor
Physical samples for the marketing team and photography for the mailer and the signage.
04
Production
Booked against the promoted date, with a buffer built in for freight delays.
05
Delivery to property
Delivered to the property or to a warehouse of your choosing, ahead of the promotion going live.
Questions
What buyers actually ask.
- Who is the Casino & Gaming page for?
- Players club and loyalty desks; Casino marketing and promotions teams; Tribal gaming operators.
- What is hard about Casino & Gaming?
- The date is advertised before the goods exist. A promotion is printed, mailed and put on the floor weeks ahead. By the time anyone knows the container is late, the calendar cannot move. And the item has to look worth playing for when it is standing on a podium under a spotlight, not just when it is on a spec sheet.
- How does a Casino & Gaming program run with Landfall?
- Promotion calendar: Your dates, your tiers and the budget per player at each one. Range to the number: What each price point actually buys, shown side by side rather than described. Samples for the floor: Physical samples for the marketing team and photography for the mailer and the signage. Production: Booked against the promoted date, with a buffer built in for freight delays. Delivery to property: Delivered to the property or to a warehouse of your choosing, ahead of the promotion going live.
Next step
Send us your promotion calendar and the budget per tier.
We will come back with a range, a landed cost and a date you can plan around.
Start A Conversation